Branding services

 

You have a great idea. Now it's time for the world to see it!
 

An impactful logo is your best chance at making a lasting, first impression on your audience. It is one of the most important components of starting a new brand.

Today, our collective attention span is dwindling. We are constantly inundated with marketing, advertising, social media, and the news from all angles. You need to cut through the noise — I can help! Whether you are opening a new restaurant, launching your own business, or starting a non-profit within your community, you need your logo to grab your audience’s attention, so that they want to learn more. 

I begin every branding project by sharing a new project questionnaire for you to fill out so I can better understand your needs, mission, and dreams. 

 
 
Photo of TrailFork product using the final brand identity
 
 
The logo Cristyn designed was striking, clever, and simple. The visual identity of our brand reflected both our product and mission, and communicated that clearly to our customers.
— Lillian Hoodes, Founder of TrailFork
 

 
Brand Identity Packages

The below options were created to offer some pricing transparency; a custom quote will be drawn up based on your specific project.

 
 
 

Option 1: Mission Critical

 
 

Starting price: $2,000

Est. time frame: 6-8 weeks

Right for you if…you need a logo—fast.  Recommended for clients who are looking to establish their business with a unique and professional logo, on a budget.

To pursue this option, you *must* already have a clear sense of your audience, key differentiators, and the mission/vision of your venture.

  • Intro conversation and discussion around questionnaire.

  • Three (3) concept sketches. 

  • Two (2) rounds of feedback and consequent revisions.

  • Final logo delivered in digital and print-friendly formats, including sizes suitable for social media profiles on three platforms (i.e. Instagram, Twitter).

  • A brief logo guide listing your brand colors, fonts, and available logo variations (horizontal vs. stacked; single color vs. full color; icon).

 
 
 

Option 2: Hit the Ground Running

 
 

Starting price: $3,000

Est. time frame: 3 months

Right for you if…Along with your logo development, you have a list of items you know you need to get your business up and running. You should already have a sense of your audience, key differentiators, and the mission/vision of your venture. 

  • Everything included in the “Mission Critical” package.

  • Five designed assets that implement the branding, for example:

    • Business cards

    • Letterhead

    • Social media posts

    • Promotional asset

    • Digital ads

 
 

Option 3: Let's Go to the Moon!

 
 

Starting price: $5,000

Est. time frame: 5-6 months

Right for you if…You are starting at square one. You know you have a great idea for a business, but haven’t put serious thought into your audience, key differentiators, or mission/vision. You recognize that brand identity—beyond just a logo—is an important investment for the future success of your venture.

  • Everything in the “Hit the Ground Running” package.

  • Robust brand guidelines to support your brand as you expand, including supplemental font, complementary color palette recommendations, and supporting elements (i.e. icons, patterns, image mood boards).

  • Facilitation and consultation to produce a full brand strategy, including:

    • Researching your competitors

    • Developing your key differentiators

    • Defining your mission and values

    • Establishing your brand personality and audience personas

 
 
 

Pick & choose assets

 

 
I also offer design services for other deliverables, outside of brand identity.

Need graphics designed to support an existing brand? I’m happy to help! Send me a message below and I can drawn up a custom quote for you, based on your specific project.

  • Social media campaign and/or social media graphics

  • Swag/merch/promotional materials

  • Digital ads

  • Infographics

  • Landing page/microsite design

  • Flyers

  • Brochures

  • Annual reports

  • Business cards

  • Pitch decks and presentations

 
 
View Projects